WHEN IS DECEPTION REWARDED?

Question:
In a recent viral video of a Conway AR high school match shows the center awarding a free kick to Conway and the Conway players setting up. Two players approach the area of the ball as if both are going to initiate the kick with one passing by the ball and then colliding with the other approaching player and both collapse on the ground while a third player initiates the kick. A score resulted.

Question is, has an offence been committed? My input would be yes that it is unsporting behavior in that the collision was set up as a distraction that is staged, much like a player taking an obvious dive after contacting a player of the opposing team. I can’t see the trickery rule applying because it only addresses playing the ball back to the keeper and trying to circumvent a law of the game. I believe the goal was awarded. Not that it matters to me being I have no interest or contact with any team in Arkanas. Just discussing it with some current officials on how we would have called it. I am a laspsed official (not one of the choices below)

USSF answer (May 19, 2011):
Ah, deceit, the mother of legal gamesmanship. The kicking team is allowed to engage in its little bit of deception at almost any restart. Provided that the players who collide don’t turn the event into a moaning, groaning, shrieking distraction, this was likely legal. Some playacting is certainly acceptable, but when an event is played to the hilt it could be seen as constituting either (a) exaggerating the seriousness of an injury or (b) the equivalent of shouting at an opponent to distract (either of which would be unsporting behavior). It all depends, of course, on the opinion of the referee, which would be based on how out of the ordinary the actions of these players were.

The Laws of the Game were not written to compensate for the mistakes of players, in this case the defending team that did not continue to pay attention to the subsequent kicker, the runner, and the ball itself.

CAVEAT: Please note that this is a high school game played under NFHS auspices, and not necessarily in accordance with the Laws of the Game. And the referee might be especially cunning and preempt any problems by stopping play for the “injury,” which occurred before the ball was in play, have the players attended to, and restart with original free kick.

A video clip of this incident may be seen at this URL: http://www.youtube.com/watch?v=haxdJT6MBoE&feature=player_embedded